Horeca Marketing Specialist - Jakarta

PT Pancaran Mulia Sejati is a rapidly growing company in Jakarta’s hospitality and foodservice sector. As a Horeca Marketing Specialist, you will be at the heart of our expansion strategy, working closely with our outlet managers to ensure our brand is well-represented and thriving in every location.

In this role, you will develop and implement marketing strategies tailored to our specific outlets, leveraging data-driven insights to optimize performance. You’ll work with a variety of tools including Google Analytics, Meta Ads Manager, and CRM systems to track and enhance our marketing efforts. This is an exciting opportunity to grow your expertise in the Horeca industry while contributing to the success of PT Pancaran Mulia Sejati.

📋 Tanggung Jawab Pekerjaan

• Develop and execute marketing campaigns for individual outlets, focusing on local market trends and customer preferences.
• Analyze sales data and customer feedback to identify opportunities for growth and improvement.
• Manage and optimize digital advertising campaigns using platforms like Google Ads and Meta.
• Collaborate with outlet managers to ensure consistent brand representation across all locations.
• Monitor and report on key performance indicators (KPIs) to assess the effectiveness of marketing initiatives.
• Stay updated with industry trends and best practices in Horeca marketing.
• Conduct market research to identify new opportunities and potential partnerships.
• Manage relationships with local influencers and media outlets to enhance brand visibility.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum 3 years of experience in Horeca marketing or a similar industry.
• Proven track record of developing and executing successful marketing campaigns.
• Strong analytical skills with experience using tools like Google Analytics and CRM systems.
• Excellent communication and interpersonal skills to build and maintain strong relationships with stakeholders.
• Proficiency in Indonesian and English, both written and spoken.
• Familiarity with digital marketing platforms such as Google Ads and Meta Ads Manager.
• Ability to work independently and as part of a team in a fast-paced environment.

🛠️ Keahlian

Lowongan Terkait